Eliud Kipchoge - new elite COROS ambassador

Introduction

COROS, the fastest growing GPS watch brand in the world, has announced that Eliud Kipchoge has become the new elite brand ambassador. No one in the world has run a certified marathon faster than Eliud Kipchoge, the world record holder from Berlin 2018 (2:01:39). A year later, Eliud became the first person in the world to run a marathon in under two hours in his INEOS 1:59 Challenge in Vienna. Eliud is known for his attention to detail when preparing. And the extremely low weight of the COROS Pace 2 watch, which weighs only 29 grams (the lightest GPS watch in the world), was one of the decisive factors in choosing the COROS brand.

Eliud was born in Kenya, where he still trains with members of the Kenyan national team and the elite NN Running Team, whose official partner is now COROS (supplier of GPS watches). Eliud's running resume is truly impressive:

• Current marathon world record holder with a time of 2:01:39 h (Berlin Marathon, 2018).
• The only runner in history to run a marathon distance in under two hours: 1:59:40 h (INEOS 1:59 Challenge, Vienna, 2019).
• Three-time Olympic medalist: gold medal in the marathon (Rio de Janeiro, 2016), silver medal (Beijing, 2008) and bronze medal (Athens, 2004) in the 5,000 m.
• Two-time World Championship medalist in the 5,000 m (gold - Paris, 2003 and silver - Osaka, 2007).
• Nine-time winner of the Abbott World Marathon Majors and 4-time winner of the entire series, including six of the largest and most famous marathons in the world (Tokyo, Boston, London, Berlin, Chicago, New York).

Both parties promise mutual synergy from this long-term collaboration. COROS can get direct feedback from elite Kenyan runners to further advance its technological edge. COROS is known in the community for its continuous product improvements through software updates. This direct collaboration will further accelerate the pace of innovation for COROS GPS watches. On the other hand, the Kenyan athletes chose COROS mainly because of its innovativeness and speed of change. Eliud always considers the choice of equipment very carefully and the decision to go with COROS must have passed very demanding criteria. Eliud comments on the collaboration: "I am really happy to be involved in the development of the watch and give ideas on how to further develop the product... I am happy to be working with COROS and to be able to give them my own and honest feedback."

Eliud's main goal for 2021 is to participate in the Tokyo Olympics, where he would like to defend his Olympic marathon title. Will he succeed? Will he manage to overcome the impossible again and break his own records? One thing is certain - in his demanding preparation, he will now be able to rely on the precise data from the COROS Pace 2 and COROS Apex Pro GPS watches, which he uses in his preparation and at top sporting events. In this way, he will live and fulfill his inspiring mantra No Human Is Limited.

The COROS brand, whose relentless motto is Explore Perfection, will also be able to fulfill its full potential in this collaboration. We - ordinary users - will certainly benefit from this unique collaboration. COROS watches will become a little better again through software updates. And we can certainly look forward to future innovative products that will come out of the collaboration between the COROS brand and Eliud Kipchoge.